海外资源

OVERSEAS RESOURCES 

海外资源

Overseas advertising plays an important role in international commercial trade due to its characteristics.

境外广告由于其特点在国际商业贸易中起着重要的作用.

Features of overseas advertising : 

境外广告的特点:

1. The scope of market activities is vast and diverse. 

1.市场活动范围的广大而多元.

2. The market environment is diverse. The differences in language and customs are the most difficult to overcome in advertising actions.

2.市场环境的纷繁多异 语言和习俗的差异为广告动作中最难克服的.

The significance of overseas advertising:

境外广告的意义

1. Promote the activity and development of the world economy and promote the process of global economic integration.

1.促进世界经济的活跃和发展,推进全球经济一体化的进程 

2. Cooperate with the implementation of the commodity export trade plan, enhance the competitiveness of international trade, and enhance the international economic status and economic strength.

2.配合商品出口贸易计划的实施,增强国际贸易的竞争能力,提升国际经济地位与经济实力. 

3. Open up the international market of products and build a global brand 

3.开拓产品的国际市场,塑造世界性品牌 

4. Promote the exchange of international commodity information and the development of new international products .

4.促进国际商品信息的交流和国际新产品的开发